The Ugly Meter...

I do not own an iPhone, but now that I know that I can pay USD 0.99 and buy an application called the "Ugly Meter", I might just have to splash out and get one. The concept is an interesting one; face scanning technology that maps your face and then gives it a rating of somewhere from 1 to 10. I am no techno wizard, but I always thought that this would have to be a 3-D thingy in order to get some accuracy to the scanning and mapping. Perhaps I have been watching too much CSI and NCIS and Law & Order.

Anyways, the ugly meter seemingly scans and calls most people ugly. So, it appears to be an equal opportunity ugly meter and makes everyone ugly. It is hard to work out how best to use the ugly meter. I can see that if you can resist the urge to scan yourself and just scan all those around you, then there is a chance that this application will be good for yourself esteem and body image, well at least your face image. Then again, if you cannot resist that urge and you scan yourself and score a woeful ugly number then your hard-earned self-esteem could be shot in no time at all.

Yet, if trial runs are anything to go by this application could be a real winner. Brad Pitt, often cited as one of the beautiful people and one-time sexiest man alive, has found out that age does in fact weary him. Mr. Pitt scores a pretty ugly 8 on the ugly meter. When Brad Pitt scores an 8 it is almost worth buying the application just to see if you can score a 7. If I scored a 7 then you can rest assured that everyone I know will know that I am just that little bit "hotter" than Brad Pitt! But Mr. Pitt's better half scored a lot better. It just goes to prove that old adage; opposites attract.

Then again, knowing the reaction of my mirror when I stand in front of it, a ten is not outside the realm of possibility! Or better still, the application just laughs and says "Mate, you're so ugly that it is not even worth a score...but, 27!"

Apparently, the developers of this here "ugly meter" are doing beautiful business. They managed to sell some USD 10,000 worth over the past weekend. I really need to whack on the thinking cap and come up with an iPhone application that people will find amusing.